S07E05 - Don't Waste Your Time Doing These As a Solopreneur

Summary

In this episode, Chris Hanna expresses frustration with the advice to grow a business, particularly emphasizing quantity over quality. He argues against strategies such as DMing and commenting on many posts and instead focuses on building the right audience. He advocates for going high ticket and creating offers that solve a problem. Chris also highlights the importance of batch-creating content, consistency, and being omnipresent on the right platforms. He encourages optimizing content for people rather than algorithms and concludes with an offer for coaching and support.

Takeaways
Focus on building the right audience rather than chasing follower counts.

• Consider going high ticket to reduce customer needs and minimize drama.
• Create offers that solve a problem and gather feedback to ensure their effectiveness.
• Batch creates content to save time and stay consistent.
• Be omnipresent on the platforms where your target audience is.
• Optimize content for people, not algorithms.
• Don't rely on quantity-based strategies but focus on quality and value.

Chapters

00:00 Introduction and Frustration with Business Growth Advice
03:28 Building the Right Audience
06:18 Going High Ticket
08:16 Creating the Right Offer
09:52 Batch Creating Content
10:51 Consistency and Omnipresence
13:07 Optimizing Content for People, Not Algorithms
14:31 Winning as a Solopreneur
15:23 Coaching and Conclusion

For more information about Chris Hanna, visit https://chrishanna.ca

If you want to batch-record video content and have our team schedule them on social media, remember that one day of working with us will set you up for months of consistent content. Visit https://allincontent.ca today to get started. Let's go all in together.